CPA Marketing Toolkit
The AICPA's Marketing Toolkit helps members promote their practices and services and contains a host of resources and information to assist in marketing and communications efforts. You can use these tools to:
- Attract new clients and improve relations with existing clients
- Offer a public service to those in need of financial assistance or information
- Educate the business community and general public about CPA services
- Increase visibility by giving the presentations to business, consumer and community groups.
Marketing Tools and Ads
- New CPA Brand Infographic (PDF)
- Guide to CPA Services
- Response Letter to H&R Block Advertisements
- CPA Accessories Store
- CPA Branded PowerPoint Presentation
- CPA and AICPA Member Logo and Usage Guidelines
- Online Marketing Guidance
- Customer Service Tips
- Client Satisfaction Surveys
- Successful Selling Tips
- Related Links